Do not make your website blink, flash, dance and jump,
Use a simple clean design and easy to read relevant content with pleasant color schemes
Use images if required for the product, highlight features or show examples show, but no longer use
Use the correct font sizes for your page, people will skip things that are too small or too big , using average counts font
Do not know HTML or fancy coding language? Try a SEO tool website building program like Frontpage, Dreamweaver, or CoffeeCup HTML Editor for WYSIWYG editing of point, click, drag and drop editing
Try to use WordPress, it may be your main site works the engine and not just for blogs. You can set a static front with it and easily add content and more pages
Select a shopping cart in advance if you need one, Click2Pay, Google Checkout and PayPal all offer easy to use and administer elections
Choose complementary colors, if you need help try a color scheme programs (free ones like wwwcolorschemercom online html)
To make pages accessible to readers through the waterway, either on a sidebar or top menu no more than two clicks to get to a place is a pretty standard measurement
Use a text menu instead of a graphic-based one for better SEO results in the future